Target Users:

A suggestion from a Boston New Tech Meetup: small catering companies have serious CRM requirements - keep track of their customers, interactions, and so on - but not enough money to use something like Salesforce.

The observation is that they are using HubSpot currently, so we should investigate that more seriously, and understand Querki's competitive advantage there. (Is HubSpot free? Are they ripping off user data? How hard is it to manage real data? Can/should we position ourselves in opposition to it?

Looked at that: yeah, HubSpot is just another CRM company, albeit probably easier to get into than Salesforce, and with a free entry level program. No sign that it is anywhere near as flexible as Querki, but a competitor for the CRM side of the problem.

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